Papa John’s serves up ‘one of biggest’ launches, and Wall Street smacks its lips

A news summary focused on 10 big employers; updated 8:49 a.m.

PAPA JOHN’S: Calling it “one of its biggest product innovations in a decade,” the company has introduced a pan-style pizza with an even greater emphasis on fresh ingredients. “Made from fresh, never-frozen pan dough with no artificial preservatives,” the chain said yesterday in a news release, “this crust features seven simple ingredients — a signature blend of flour and extra virgin olive oil, cold-filtered water, sugar, salt, yeast and oil.”

papa-johns-pan-pizzaPapa John’s is promoting the new menu item with a specially designed black box, and a new advertising campaign featuring retired Denver Broncos quarterback Peyton Manning, NFL Defensive Player of the Year J.J. Watt, and CEO John Schnatter. (See, above.)

Wall Street liked the news. The company’s stock (PZZA) jumped 3%, closing yesterday at $78.10, up $2.25. The rally continued after hours, with shares rising another 15 to $79.06.

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